About us

AMIR MUHD

Chief Executive Designer

Founder and chief visionary, Amir is the driving force behind the company. He loves to keep his hands full by participating in the development of new products, marketing, and customer experience strategies.

MUHD ARIFF FIRDAUS

Chief Product Officer

Ariff is passionate about design. With years of experience in product development, Ariff has driven the company to innovate and excel in the key chain market. Alex is a creative force.

MUHD AZRI HAZWAN

Chief Design Officer

Azri is one of the iconic people in life who can say they love what they do. He mentors 100+ in-house developers and looks after the community of thousands of developers.

MUHD IQBAL

Chief Marketing Officer

Iqbal, with his extensive background in product design, ensures that our key chains are not only functional but also aesthetically pleasing. He is dedicated to enhancing user experience and driving product innovation.